After CES 2022, one thing is clear: the future is phygital.
In this episode, Studio Resonate’s Roger Gehrmann, Executive Creative Director, and Steve Keller, Sonic Strategy Directory, chat about the innovations that caught their eye (and ears) on the showroom floor. Tune in to hear where the world of consumer technology is headed, including:
The latest in audio and voice technology and how that impacts advertising
New, phygital shopping experiences and the benefits of interacting with a product in a physical space
How projection mapping and multi-sensory experiences can unlock a whole new world for brands
All about the metaverse—and why having a sonic identity is key to getting involved in that space
And check out our full CES 2022 recap here for even more technology that blew our minds.