In this episode of The Power of Audio, we are discussing the “2019 Definitive Guide to Audio” with our very own Ron Rodrigues, the Editor of The Definitive Guide to Audio, and Megan Lazovick, Vice President at Edison Research.

The main takeaways from this 2019 guide

• The Importance of Voice—voice-controlled technology is on the rise and will soon be the main way we interact with our devices.
• 2019 as the Year of the Podcast—podcast listening has doubled in the past four years. [1]. People will soon be able to put podcast playlists together much like they do with music, and Pandora plans to lead this revolution.
• Connected Cars Takeover the Road—with in-car streaming audio as accessible as ever, marketers must rethink their strategies to connect with consumers on-the-go.

For access to more insights, download your very own copy of Turn it Up! The 2019 Definitive Guide to Audio.

Source: Edison Podcast Report, July 2018