FAQs

We're a media company that's serious about audio. Our dynamic portfolio of podcasts, streaming platforms and live content captivates audiences however and wherever they listen.​

SXM Media is the media group that provides advertisers exclusive access to the platforms, programs, and publishers under the SiriusXM umbrella. With a versatile portfolio of streaming platforms, podcasts, and live programming, we unlock a vibrant world of audio for advertisers to reach audiences from every corner of contemporary culture.

We are leaders in audio entertainment, delivering the best in music, sports, comedy, talk, news, podcasts, and other programming to millions of listeners across North America. Our goal is to connect you with your most valuable audiences, period. That’s why we united the biggest audio players in the game—and continue to build upon our platforms with exclusive access to big names like SiriusXM, Pandora, SoundCloud, and the SiriusXM Podcast Network.

We don’t just reach millions of listeners—we help you connect with them in meaningful ways across satellite radio, streaming audio, and podcasting. SXM Media reaches one in two people in the US across our audio ecosystem. Advertisers who want to grow their business can reach a scaled, unduplicated audience of 150 million monthly listeners who are highly engaged and receptive to ads.

• SiriusXM: SiriusXM provides a wide selection of sports, entertainment, comedy, talk, news, and other programming to millions of listeners across North America.
• SiriusXM Streaming Network: The best of streaming music and talk with our cornerstone properties (Pandora, SXM Streaming, SoundCloud), exclusive partner publishers (Sonos, SBS, Audiomack, and idobi), and a bespoke marketplace of audio publishers.
• SiriusXM Podcast Network: The most celebrated creators and beloved hosts of all time across the biggest networks and studios: Team Coco, audiochuck, Stitcher Studios, Earwolf, NBCU, Crooked, OWN, and many more.

Our expansive suite of ad solutions ensures you're powering impactful moments both on and off platform—building true connections along the way. We have solutions that meet every campaign objective, tap into our suite of audio, video and display ad solutions proven to captivate audiences and deliver serious results.

From ideation to execution, we're here to help you through the entire process, whatever you need. Get in touch today and let's partner to build an effective audio strategy that reaches your most valuable audiences. To get started, fill out this form.

You’re in luck! Qualifying advertisers can partner with on in-house creative agency to produce your campaign for you. Lean on our team of experts who combine creativity, data, science and sound to guide your brand to success.

Ads pricing varies based on where you are looking to run your campaign. We work with advertisers of all sizes, budget or objective to meet your campaign goal. To learn more, fill out this form.

Yes! While we make it easy for you to run a single campaign across our entire audio ecosystem with one buy, we can also work with you to tailor your ad buy to the perfect package that’s right for you. Whether you’re looking to run audio ads on Pandora only, or seeking a solution that maximizes reach among female podcast listeners, or a combination of the two, we have the right targeting and ad solutions available for you.

While the bulk of our business is centered on engaging audiences in the US, we reach markets like Canada, Puerto Rico, the UK, and others with our satellite, streaming and podcast platforms.

Yes! AudioGO is an audio advertising platform that makes it easy for small and medium-size businesses and agencies to create, buy, and run audio ads on top music streaming, digital radio, and podcast apps.

In order to maintain the highest quality experience for our streaming listeners, we require all advertisers of SXM Media to strictly observe the following ad guidelines.

At SXM Media, we use a combination of people, policies, and technology to support building a safe space for advertisers. This enables advertisers to deliver ads that align with their unique brand message and create an engaging experience for our listeners. We offer several brand suitability controls for preventing your ads from running alongside certain types of content and publishers that are not suitable to your brand.

We want you to understand what information we collect, and how we use and share it. That’s why we encourage you to read our privacy policy.

Enroll in the SXM Media AQ Academy. Explore the dynamic world of digital audio and level up your marketing skillset with our free, self-paced courses. Whether you're new to digital audio or a seasoned pro, SXM Media’s AQ Academy has the resources to help you understand the basics of digital audio, keep up with industry best practices, and create quality audio ads.